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SEO Marketing Content Specialist

The World's Largest Home-Sharing Marketplace

San Francisco, CA

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Job Description

HireArt is looking to hire an SEO Marketing Content Specialist to work onsite at Airbnb's San Francisco office on a contract basis. In this role, you'll manage and optimize content to improve organic search performance, and be responsible for end-to-end management of host-side SEO, including strategy, program planning and execution, and improving results on all major search networks.

Responsibilities: 

  • Drive content marketing efforts by drafting new and enhancing existing content
  • Develop SEO strategy for improvement, including keyword discovery, expansion, and optimization
  • Work with editorial and marketing teams to drive content creation for SEO
  • Recommend updates to website content and linking to strategically improve SEO
  • Track, report, and analyze SEO performance and website analytics
  • Work with the development team to ensure accurate implementation of improvements and determine ongoing content needs 
Requirements
  • Bachelor's degree or higher in a quantitative field (such as business, mathematics, economics, engineering, or computer science) 
  • 2+years experience in digital content marketing in a number of different styles/tones
  • Excellent writing skills with strong attention to detail 
  • Strong focus on A/B and multivariate experiments
  • Solid grasp of how blogging, PR, social media, and related strategies work with SEO, including ranking factors and search engine algorithms
  • Knowledge of HTML, MS Office, and G-suite docs 
  • Up-to-date with the latest trends and best practices in SEO
  • Experience applying relevant skills with a global / multilingual website strongly preferred 

Commitment: This is a 6 mo. contract.